copywriting_blogsThis is a copywriting blog on the art and science and psychology and musicology and neurology and hypnotology and so onology of writing quality content for selling or telling. It is purpose written for course participants, subscribers and visitors seeking intellectual and emotional intelligence in the media and communications department.

October 13, 2016
copywriting in action

Does your story have a strong back bone?

Waffle. Ramble. Repetition. Pointlessness. These are clear signs that your narrative spine is out of balance, causing pain, stiffness, floundering, disorientation and even nausea in your […]