copywriting_blogsThis is a copywriting blog on the art and science and psychology and musicology and neurology and hypnotology and so onology of writing quality content for selling or telling. It is purpose written for course participants, subscribers and visitors seeking intellectual and emotional intelligence in the media and communications department.

August 26, 2014

What makes you great at copywriting? A touch of David Abbott.

“His copy was easier to read than to ignore, so enticing was every next sentence.” “His school of fine persuasive writing is as convincing on a […]