In-House Business Writing Masterclasses for Effective Communication
For All Organisations Great and Small
Post-workshop feedback from a recent three-hour workshop with Next Wave participants
“Tailored towards our specific needs.” “Interactivity, activities.” “Practical tips and exercises.” “Collaborative writing.” “I liked the processes from Copywriting session.” “Peer-based learning and real-world writing examples.” “Mix of notes/presentation styles to suit all learning styles.” “We had a great time and it was so useful! Thank you.” “Tools, tips, strategy.” “The presenter.” “It was collaborative and relevant. We were able to workshop actual pieces of writing that the organisation is working on.” “Very good value for money, and connected to skills outside of arts sector (different language and focus).” “Tutor’s commitment to making the session relevant to the group.”
“Session too short, a lot crammed in.” “Slightly less theory would be good.” “More time for feedback on works in progress.”
All of the above participants in my in-house Business Writing Coaching program have been referrals by individuals who completed my online or RMIT University courses.
This is a dynamic learning experience designed and delivered to challenge, direct and drive your organisation’s talent toward the highest standards of clearer thinking and writing for reports, proposals, policies, emails, web pages, blog posts, speeches, media releases and marketing materials.
In short, this particular In-House Business Writing Masterclass program is presented with the aim of producing a long-lasting learning and development experience.
My teaching style is very collaborative, combining theory and practice as I guide and direct participants to write in a way that is clear, to the point and shows a professional touch. My objective is to activate participants into applying the key learning points on the go. Along the way, I demonstrate the processes that produce business writing that translates into effective communication.
Here’s what I mean by “effective communication”:
Writing that anticipates, shapes and satisfies a reader’s need for information and knowledge.
Sentences that bring ideas and images into clearer focus with specific detail and numbers.
The choice of words and sentence structure signal to the reader “professional”.
- apply the key processes of effective communication
- anticipate, shape and satisfy the reader’s needs
- write sentences that bring ideas and images into clearer focus
- use the grammatical signposts that guide your reader and move discourse forward
- self-editing skills as you write.
- National availability with a time-frame that fits in to your organisation’s schedule.
- Customised to your organisation’s learning objectives, culture and assessment criteria.
- Organisation-specific workshop projects that develop the strategic and creative skills of effective communication.
- Tried and tested with hundreds of participants over 15 years (see organisation participants below)