The 6 Genres of Copy Writing for Selling and Telling [Part 2]

copywriting

Just to recap for those who have yet to read The 6 Genres of Copy Writing for Selling and Telling [Part 1]: To inform, to instruct, to persuade and to entertain: these are the four purposes of copywriting. Any other writing can be one or a combination of those, but in copywriting it’s all four. […]