Take Yourself Higher with My LiveStream Copywriting Course

These days, if you’re thinking about enrolling in a digital copywriting course in Australia, you have no shortage of options available to you. It used to be that there were four or five main copywriting courses throughout the country. Nowadays, thanks to the Internet and the proliferation of online/distance learning, a simple Google search will reveal dozens of copywriting courses. So how do you narrow down the selection and find a course that is going to give you the strategic and creative tools you need to succeed as a professional writer?

Experience an Individualised, Customised, 101% You-Time Copywriting Course

Since 2013, Copywriting in Action® has been offering a unique website copywriting course that isn’t quite like any other copywriting curriculum available in Australia. Delivered by professional copywriter and qualified educator Nicolas Di Tempora, Copywriting in Action® offers a few key differences that make it an ideal course for aspiring professional copywriters:

• More one-on-one time. Most online courses are an excuse for schools or instructors to get a lot of ‘bums in seats’ and maximise revenue while delivering an overly general curriculum. Our digital copywriting course online is different. Rather than presenting a lecture that will appeal to the largest common denominator, we provide private, one-on-one, face-to-face classes via Zoom Video Conferencing. You are essentially getting eight two-hour private masterclasses, which means that our model better resembles the ‘master-apprentice’ learning approach of old than the large class sizes of today’s university courses.
• A visual component. Today’s professional writers are more than just writers. They also need to be photographers, photo editors, graphic designers, art directors, document designers and all-around visual artists. Art and copy often work together to get a message across. We incorporate a visual component into our courses to make sure that our students understand how their jobs may demand more than just the written word.
• A grounded perspective. Nicolas has been a professional working copywriter for decades, through multiple eras and technological shifts. Where many digital copywriting course programs sell the ‘dream’ of copywriting, Nicolas has the perspective to share the true reality of the job, and to give students a glimpse at what life in this field really looks like and what it takes to make it in the real world.

Master the Tools You Need to Succeed with a Digital Copywriting Course

Why enrol in a digital or website copywriting course? Here are a few of the many benefits of pursuing a deeper education in writing:

• Writing is now everyone’s job. It used to be that we could leave the copywriting to…well, to the copywriters! Today, things have changed. Writing impacts virtually every job in every industry, whether in the form of memos and emails or effective website development and content creation. We give you the clear thinking and clear writing tools essential for succeeding in modern media and communications.
• We help you break through the noise. There is a lot of content out there, to the point where arresting attention and turning a browser into a reader is more difficult than ever. We teach you the fundamentals of copywriting—along with a few secret tricks (here’s a freebie: when everybody zigs, you zag) — to help you rise above the clutter in a busy online content landscape.
• We care about your goals. The idea of being a writer can look completely different to each one of us. For one person, it might be journalism. For another person, it might be blogging. For the third person, it might be website content writing. We always say that we are ‘101-percent participant-focused,’ which means we listen to your goals and tailor our teaching approach to help you develop writing skills that will accurately meet your goals.